Build Your Brand™
Personal Brand Blueprint™
Everything you saved in the Resource Vault, in one document. Print it, keep it as a PDF, and work from it.
01My positioning
Positioning in one sentence
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Who I am
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Problem I solve
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Result I create
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02My audience
Primary audience statement
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Primary audience
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Top 5 problems
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Top 5 aspirations
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03What I want to be known for
Categories I will own
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04My differentiator
What makes my perspective different
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My proof
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Top credibility areas
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05My brand statement
One-sentence positioning statement
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Primary call to action
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06My core message
Core message
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Belief 1
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Belief 2
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Belief 3
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07My bios
50-word bio
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100-word bio
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250-word bio
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LinkedIn headline
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08My content pillars
Pillars
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Content architecture
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09My story themes
Story bank
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10My authority plan
Authority assets for the next 90 days
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Authority objective
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11My speaking topics
Signature topics
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Audience takeaways
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12My 30-day content strategy
0 / 30 days planned.
Weekly mix
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This week's main message
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13My 90-day growth plan
90-day objective
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Month 1
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Month 2
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Month 3
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0 / 13 weekly plans written.
14My brand score
0/100
From the Personal Brand Audit™ (0/10 statements rated).
15My next 3 moves
Move 1
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Move 2
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Move 3
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