Foundation & Positioning · Resource 04
What Do I Want To Be Known For?™
Narrow everything you could talk about down to the two to four categories you will strategically own.
Worksheet · 25 min · Not started
The three-year prompt
Three years from now, when people hear my name, I want them to immediately think:
Test each category
Run every category from above through the same six questions.
No entries yet. Add your first category.
Talk about vs. own
Brainstorm wide. No filtering yet.
Now cut it down. Being interesting on twenty topics builds an audience. Being known for two to four builds a brand.
“Become known for something.”
AI Coach
Get feedback on this worksheet
The Brand Championship Coach reads everything you have written on this page and grades it against the Academy standard — clarity, evidence, consistency — then hands back a sharpened rewrite.
Ask the coach
Follow up on your grade. The coach answers from your exact answers on this page — ask why something is a bottleneck, which line is weakest, or what to do next.